Jobboarddoctor

Chicken or egg?: The non-evolution of job board products

Author: Jeff Dickey-Chasins

The job board industry has been around for about 25 years. In that time, it has essentially relied on two products: duration-based job ads, and access to resumes. Don’t believe me? Take a look at a random assortment of 50 job boards. I promise you that most of them will be relying on these two products (although resume offerings have dwindled since the onset of LinkedIn).

Now, don’t get me wrong. There are of course other products. Indeed introduced pay-per-click advertising in the mid-2000s. A number of sites also offered both offline and online job fairs. Some sites offered some version of recruiting, either via vetted candidate short-lists, or actual contingent recruiting for individual positions. And now some are implementing either pay for application or pay for hire. And let’s not forget programmatic recruitment ads!

Jeff Dickey-Chasins (rechts) und Gerhard Kenk (links) beim Branchenplausch in London

Jobbird flops, Jobindex is up, and money showers down

News of the job board industry

Jeff Dickey-Chasins
Jeff Dickey-Chasins

It’s the end of 2018 – so are things slowing down? Well, not exactly. Money continues to be raised, a site goes down, and some other sites are expanding. Let’s take a look:

  • Jobindex revenue upDanish job board Jobindex reported net sales for the third quarter of DKK 71.7 million (€9.6 million), an increase of 5.7% compared to last year. Jobindex’s recruitment products generated sales of DKK 6.2 million (€0.8 million) in the third quarter, up by 8.7%. Jobindex’s core job board, Jobbsafari generated sales of 2.5 million (€0.3 million), down 7.4% from last year. Sometimes you win, sometimes you lose.
  • NetJobs revenue downSwedish job board NetJobs reported revenue for the second quarter ending 30 June 2018 of SEK 9.2 million (€0.8 million), a decrease of 7% compared with the same period last year. During the months of May and June, Netjob’s Group launched a new design on all of its job sites in Sweden and Germany. The new layout also included the subsidiary Onrec’s sites.  Hmm.

Kommt Google4Jobs nicht nach Europa – warum noch nicht?

Gerhard Kenk

Von Gerhard Kenk, Crosswater Job Guide.

Eine Nachricht bei TAtech war eigentlich zum Lachen und zum Weinen. Google4Jobs wird nun nach den USA auch in Chile, Mexiko, Argentinien, Kolumbien und Brasilien (alles übrigens spanisch- bzw. portugiesischsprachige Länder) verfügbar werden, aber Europa muss sich noch gedulden. Auf dem Alten Kontinent ist Google4Jobs noch nicht in Sicht. Das stimmt eigentlich nachdenklich.

Im Mai 2017 wurde die neue Google Jobsuche, Google for Jobs oder Google4Jobs, angekündigt – das beste seit „Motherhood and sliced bread“, wie es im amerikanischen Slang so schön heißt. Das Ende der Jobbörsen, wie wir sie seit Jahrzehnten kennen, war nun beschlossene Sache. Zumindest suggerierten einige Protagonisten dieses Szenario.

 

Wandelt CareerBuilder auf den Spuren von Monster und LinkedIn?

Jeff Dickes_Chasins
The Job Board Doctor Jeff Dickes-Chasins offering advice

Unruhe bei den globalen Player der Jobbörsen-Betreiber: Die jüngsten Akquisitionen von LinkedIn durch Microsoft sowie von Monster durch Randstad sind kaum zu Ende diskutiert, schon bahnt sich der nächste Super-Deal an.

Während in Deutschland die Akquisitions-Lokomotive von führenden Zeitungsverlagen (Springer, Funke Mediengruppe, Gruner + Jahr)) unter Dampf gehalten wird, fährt in den USA diese Lokomotive offensichtlich in die entgegengesetze Richtung: Weg von den Verlagen und hin zu – na wem denn?

Jeff Dickes-Chasins, in der US-Blogger-Szene besser bekannt als JobBoardDoctor, erklärt in einem aktuellen Bericht die Lage.

Von Jeff Dickes-Chasins

The news was surprising: Tegna was putting CareerBuilder up for sale. Tegna, which owns 53% of the job board (along with Tronc (aka Tribune) and McClatchy) stated that it wanted more ‚financial flexibility‘. In other words, time to cash out for Tegna.

Monster-Übernahme: Wimpernschlag statt Big Bang

Shareholder Value ist nicht alles – es ist das Einzige

Der JobBoardDoctor kennt seine Patienten und seine Pappenheimer. Jeff Dickey-Chasins ist ein Veteran der Jobbörsen-Branche in den USA und kennt sich als Insider und aussenstehender Experte mit den Chancen und Risiken der Jobportale aus – seine Therapievorschläge wirken wie ein Skalpell: Präzise, glänzend durchgeführt und meistens auch wirksam. Nun hat der JobBoardDocter ein weiteres Kapitel der Monster-Randstad Saga geschrieben, seine Diagnose ist überraschend und gleichzeitig gültig für viele Marktführer der Jobbörsen-Branche.

Jeff Dickey-Chasins (rechts) und Gerhard Kenk (links) beim Branchenplausch in London
Jeff Dickey-Chasins (rechts) und Gerhard Kenk (links) beim Branchenplausch in London

Seine Analyse:

5 reasons why it’s futile to predict the future of job boards

Jeff Dickey-Chasins
Jeff Dickey-Chasins

Author: Jeff Dickey-Chasans a.k.a. JobBoardDoctor

Seems like everyone and their donkey does a ‚what’s coming next‘ post around this time of the year. I certainly have. But in looking at my own and others‘ pontificating about what is going to happen, I began to feel like I was in a rinse-spin-rinse endless cycle of the same old things. Mobile. PPC. Matching. ATS. ABC. Oh, wait, I think that’s a network.

Anyway. So I thought, how about a contrarian approach? Why not look at the futility of prognostication? And since I am the JobBoardDoctor, how about a look at job boards? (I know, it’s a leap). So, since I realize that Recruiting Animal really doesn’t like articles with numbers in the title, here are 5 reasons why it’s futile to predict the future of job boards:

Indeed sharpens its knives for the staffing industry

Author: JobBoardDoctorJeff Dickey-Chasins

I’ve written about Indeed’s transformation in North America several times over the past five years. It added resumes, ridded itself of job board customers, and ramped up a direct sales force to tackle employer sales. It was famously acquired by the largest staffing company in the world, and continues to push into new markets around the globe. As the U.S. is still its home base, I find it useful to watch what they’re doing here – because it’s likely you will see them do it elsewhere at some point (U.K, I’m talking to you!).

Jeff Dickey-Chasins (rechts) und Gerhard Kenk (links) beim Branchenplausch in London
Jeff Dickey-Chasins (rechts) und Gerhard Kenk (links) beim Branchenplausch in London

Job Boards vs LinkedIn: The yin and yang of recruitment advertising

Jeff Dickes_Chasins
The Job Board Doctor Jeff Dickes-Chasins offering advice

The bat­tle between the two major job plat­forms con­tin­ues to rage! With many won­der­ing if LinkedIn or Job Boards are king, where has this heated debate sprung from? Search for “death of the job board” and you will dis­cover hun­dreds of results — that’s a lot of pes­simism sur­round­ing an indus­try that employs many tens of thou­sands world­wide and helps many mil­lions find their dream jobs. Let’s dig a lit­tle deeper…

In a recent sur­vey by JobBoardDoctor.com (Jan­u­ary 2015) respon­dents high­lighted that niche job boards receive 5–20 appli­cants per advert, with gen­er­al­ist job boards receiv­ing 11–30 appli­cants per advert. With 81% of respon­dents stat­ing that the qual­ity of appli­cants is crit­i­cal to employ­ers, this demon­strates that not only are job boards still incred­i­bly rel­e­vant, but that the niche job boards are receiv­ing excel­lent apply rates for every posted vacancy. This is vital in a recruit­ment land­scape where niche recruit­ment is start­ing to dominate.